About me
Innovative Experience Designer / Thought Leader with extensive hands-on experience leading User-Centred Design projects, taking them from conception through to delivery. Adept at establishing and maintaining good Design Thinking strategy, processes and ways of working within teams. Specialises in research and design, and running ideation workshops that draw upon lateral thinking techniques. Has an in-depth understanding of core usability principles and research methodologies – knowledge grounded in cognitive science theories and industry best-practice. Adept in Agile and lean UX methodologies and maintains a scientific approach combined with a free-thinking flair for creativity. Has strong leadership skills and knows how to get the best out of a team. A natural communicator and UX evangelist with strong business acumen and an aptitude for developing key business relationships. Is passionate about user experience and knows how to present a compelling case for UCD within the business.